key activities and Services

Business, Education and Culture Bridge between Baltics and China

Business

  • Networking Events: Organize regular networking events, conferences, and business matchmaking sessions to facilitate connections between Baltic and Chinese companies.
  • Market Research and Insights: Provide market research reports, industry analysis, and country-specific insights to help businesses understand the Chinese market and identify opportunities for collaboration.
  • Business Development Services: Offer assistance and guidance to Baltic companies looking to enter the Chinese market, including market entry strategies, legal and regulatory support, and matchmaking with potential partners.
  • Complete chain sourcing services: supplier identification, product sourcing, quality assurance and inspection, supply chain management, negotiation and contract support, trade documentation, product sample procurement and supplier relationship management
  • Trade Missions, business trips and expos: Organize trade missions to China for Baltic companies, providing them with the opportunity to explore the market, meet potential partners, and establish business relationships. Full support on business trips and expos.
  • Technology and Innovation: These services aim to facilitate technology transfer, foster innovation, and create a conducive ecosystem for technological collaboration and growth between the Baltic region and China. That included technology transfer, innovation workshops, research collaboration, tech start-up support, technology matchmaking, tech industry insights, intellectual property protection, technology events and exhibitions, technology incubation and technology policy advocacy
  • Chinese social media marketing: An effective and cost-efficient way to reach potential business partners is by establishing your company’s brand presence on Chinese social media even before entering the market.
  • International social media marketing (for Chinese companies and organizations): Implementing localized marketing strategies in Europe will have a more significant impact on your business.
  • Training and Workshops: Conduct workshops, seminars, and training sessions on topics related to doing business in China, such as cultural awareness, negotiation skills, and market entry strategies.
  • Online Platform: Develop and maintain an online platform that serves as a hub for members to access resources, connect with other businesses, and stay updated on the latest news and events.
  • Advocacy and Representation: Represent the interests of member companies to relevant government bodies, trade organizations, and diplomatic missions, advocating for policies that support bilateral trade and investment.

Service offer for Consumer Goods Brands to Enter China market

1. Market Research: Gain valuable insights into the Chinese market landscape, consumer behavior, industry trends, Chinese and foreign competitors in the market, and other sectors clients want to know. This foundational step forms the basis for a strategic market entry plan. (5000-8000Eur)

2. Trademark and Patent Registrations: Protect your brand identity and intellectual property rights in China through thorough trademark and patent registrations, ensuring a secure foundation for your market endeavors. (starting 500 Eur)

3. Legal Support: Certification and Testing: Navigate the regulatory landscape with ease by ensuring that your products comply with Chinese standards and regulations, positioning them for success in the local market. (2000Eur) 

4. Localization of Products and Marketing Materials: Guide on how to adapt products, packaging, and marketing materials to cater to Chinese preferences and language. (starting 7000 Eur)

5. E-commerce Platforms and Strategies: Explain the major Chinese e-commerce platforms (e.g., Alibaba (Taobao, Tmall), JD.com, Douyin/TikTok), make an ecommerce plan based on clients’ preferences, and create strategies for establishing a strong online presence. (BCC: starting 5000 Eur)

6. Digital Marketing and Social Media in China: Detail effective digital marketing strategies tailored to the Chinese market, including social media platforms like WeChat, XHS and Weibo. (starting 5000 Eur)

7. Creation of Marketing Materials for E-commerce Platforms and Advertising campaigns: Develop compelling content and visuals (photos and videos taken by KOLs) tailored to resonate with Chinese consumers on popular e-commerce platforms, driving brand recognition and sales. (starting 2000 Eur)

•For Latvia companies/Brands it is possible to apply for Financial support from Latvia Investment and development management (LIAA) 40 000Eur, support intensity 60%

Education​

 

  • Educational Exchange Programs: Facilitate student exchange programs between educational institutions in the Baltic region and China, allowing students to experience different cultures and gain international exposure.
  • Scholarships and Grants: Establish scholarship programs or grants to support students and researchers interested in studying or conducting research in China or the Baltic countries, promoting academic collaboration and cross-cultural understanding.
  • Academic Partnerships: Forge partnerships between universities and educational institutions in the Baltic region and China, fostering collaborations in research, joint degree programs, faculty exchanges, and curriculum development.
  • Business Education and Training: Offer specialized business education and training programs tailored to the needs of companies engaged in trade between the Baltic region and China. These programs can cover topics such as cross-cultural business practices, international trade, and China-specific market insights.
  • Workforce Development: Collaborate with educational institutions to develop programs that address the specific skill requirements of businesses engaged in trade with China. This can include language training, cultural competency development, and specialized training in areas such as e-commerce, logistics, or supply chain management.
  • Internship and Job Placement: Facilitate internship opportunities for students, connecting them with companies operating in the Baltic region or China. Additionally, support job placement services for graduates interested in pursuing careers related to Baltic-China trade and business.
  • Research Collaboration: Encourage research collaborations between academic institutions in the Baltic region and China, particularly in areas of mutual interest such as trade, economics, technology, and cultural studies.
  • Eucation Policy Advocacy: Advocate for policies and initiatives that promote educational collaboration, student mobility, and cultural exchange between the Baltic region and China at the governmental and institutional levels.

Culture

 

  • Cultural Exchange Programs: Organize cultural exchange programs between the Baltic region and China, facilitating opportunities for artists, performers, and cultural professionals to showcase their work, participate in festivals, exhibitions, and performances, and promote cross-cultural understanding.

  • Arts and Cultural Events: Support and promote arts and cultural events that highlight the traditions, heritage, and contemporary expressions of the Baltic region and China. This can include organizing joint exhibitions, performances, film screenings, and cultural festivals.

  • Artist Residency Programs: Establish artist residency programs that invite artists from the Baltic region and China to work collaboratively, exchange ideas, and create art inspired by both cultures. This can lead to the production of joint artworks and foster cultural dialogue.

  • Cultural Diplomacy: Facilitate cultural diplomacy initiatives by acting as a platform for diplomatic missions, cultural institutions, and artists to engage in dialogue, collaboration, and mutual understanding between the Baltic region and China.

  • Cultural Workshops and Seminars: Organize workshops, seminars, and panel discussions on various aspects of culture, such as traditional arts, performing arts, literature, cuisine, and fashion, to promote cross-cultural learning and appreciation.

  • Heritage Preservation and Restoration: Collaborate with relevant organizations and experts in the Baltic region and China to support projects related to the preservation, restoration, and promotion of cultural heritage sites, artifacts, and traditions.

  • Cultural Tourism Promotion: Promote cultural tourism between the Baltic region and China by highlighting unique cultural attractions, historical landmarks, and cultural experiences that can enhance bilateral tourism opportunities.

  • Cultural Entrepreneurship Support: Provide guidance and support to individuals and organizations interested in cultural entrepreneurship, fostering creative industries and cultural businesses that bridge the Baltic region and China

  • Cultural Education and Workshops: Develop educational programs and workshops that introduce the cultures, traditions, and histories of the Baltic region and China to schools, universities, and community organizations, promoting cultural understanding and awareness.

  • Collaborative Cultural Projects: Facilitate collaborative cultural projects between artists, cultural institutions, and organizations from the Baltic region and China, fostering artistic collaborations, joint productions, and cultural exchange.

Collaboration Opportunities

  • Membership.
  • Event Sponsorships: Collaboration with companies interested in targeting the Baltic-China business community and become a sponsor for chamber events.
  • Consulting Services: Providing specialized consulting services, such as market entry strategies, legal and regulatory support, and customized business development solutions, China and International social media marketing.
  • Strategic Partnerships: Establish partnerships with organizations, both public and private, that share similar objectives.
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